Private Companies

Portfolio

Current portfolio:

 

Quill - Ed Bussey

Quill provides brands with digital content on any topic, in any language, leveraging hundreds of Quill copy writers, editors, video producers and photographers. Quill’s ‘content as a service’ / ‘content in the cloud’ enables brands to receive content at speed, 4-5 hours from request, which is unique content - driving SEO further. Quill have built a content management system which enables them to manage the workflow; creation of a robust brief, reviewing, creation of digital content and pushing content direct to brand site using APIs. Quill provides content strategy and planning, editorial content, social posts, video, curated news, content microsites, guest posting, content syndication.

 

The Ariadne Fund was the lead investor for Quill in 2013
The fund invested £500k.
Ariadne sit on the board of Quill


Taggstar - Fraser Robinson

Taggstar enables photos, on online publishing websites, including large sites like MSN or small blogs, to be monetised by enabling a call to action from the image and the objects within the image. That media call to action can be video, audio, ecommerce based. Taggstar uses GeoLocation to identify the end-user location in order to display listed shopping suggestions that are relevant

 

The Ariadne Fund was the lead investor for Taggstar in 2013
The fund invested £305k, including LP co-investment.
Ariadne sit on the board of Taggstar

Switchless

Switchless develops enterprise Bitcoin software for leading global banks, private wealth managers and brokerage firms, making it easy for them to bring Bitcoin to their customers. Our internationally mobile teams are highly experienced in the design and implementation of financial software and crypto-currency platforms.

Bitx

Crypto-currencies like Bitcoin are rapidly changing the financial landscape, and the BitX team is at the forefront of this global revolution. We are building the world’s largest crypto-currency distribution platform, bringing Bitcoin to all the corners of the earth. We provide wallets for people to securely store their Bitcoin, exchanges for people to buy and sell Bitcoin, and merchant integration so that businesses can accept Bitcoin.

 

SoundOut - David Courtier-Dutton

SoundOut is a web based music technology and data company using crowdsourcing and the wisdom of crowds to predict the market potential and demographic resonance of new music. Its main products are reports to radio stations allowing them to tailor programming to their sponsor’s targets

 

Ariadne secured investment for SoundOut in 2009, 2010 and 2011 from private investors
Ariadne secured a Non-Executive Director for SoundOut in 2009

Money Dashboard - Gavin Littlejohn

Free UK online money management software for retail customers. Helps customers make decisions, prepare budgets and aggregates multiple accounts across banks

 

Ariadne secured investment for Money Dashboard from a private investor in 2010

 

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Clients


Agility

We are Agility: We design and manufacture vehicles that make sustainable transport exciting, empowering, radically effective, and universally available.


Alva - Alberto Lopez-Valenzuela

More than any other business, alva is built on trust. Trust gained over time by living our values and acting in a responsible and transparent manner with each of our stakeholders, mainly our clients and our staff.
Our purpose is to provide valuable intelligence to protect and enhance our client’s reputation and to build successful relationships with all our stakeholders.


Cloudwear

Cloudwear is the developer of iwunta, the fastest and easiest way to meet up with friends. Whether it’s grabbing lunch, seeing a movie, or heading out for a night on the town, iwunta takes care of the coordination so you can take care of the fun.


DXI

DXI provides cloud based communication solutions to enterprises worldwide. The company has a strong focus on technology excellence. Its founders have long-established experience in IT infrastructure, network, software and voice systems.
We aim to become recognised as a leading technology solution supplier in the ever-changing relationship between enterprises and customers by providing flexible, interactive solutions to enable cost effective communications through their preferred media channel.


Midpoint

The evolution of online business has increasingly driven a more efficient and dynamic interface between the service provider and the user. This has dramatically increased efficiencies whilst at the same time reducing costs. Midpoint harnesses the advantages of global connectivity to any business or individual wanting access to fair and transparent Foreign Exchange.


Norwood

Norwood Systems was founded in 2011 to develop and supply the best possible global mobility and roaming solutions for mid-size to large organisations. The company’s current cloud services offering, CORONA (COrporate ROaming Network Access), delivers the world’s most advanced international roaming solution leveraging non-cellular networks. CORONA integrates mobile devices securely and seamlessly with the organisation’s existing voice assets – the PBXs and voice WAN links that make up its private voice cloud – no matter where they are. Norwood Systems is working with a number of global partners, committed to participating in Norwood Systems’ rollout of the CORONA service platform.


Object Matrix - Jonathan Morgan

Object Matrix has developed an object-based scalable and easy to manage storage solution trusted by broadcasters and film studios across Europe to protect their valued digital media assets. Object Matrix customers include the BBC, British Telecom, Deutsche Bank, EDF, France Television, Sony Pictures and Universal Pictures. The company is now developing in Europe and developing new segments including CCTV and compliance.

 

Ariadne secured investment for Object Matrix in 2013
Object Matrix: BT Case Study

Vumanity

Vumanity’s vision is shaped by the belief that conversations lead to a feeling of connection with one another, that such connections help us develop empathy, which in turn promotes understanding, and ultimately sets the stage for solving complex problems that lead to happiness and a better quality of life.




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Fund Zero

Prior to raising the Ariadne Capital Fund, Ariadne Capital advised and raised capital for high-growth start-ups, for more than 10 years.

During this time Ariadne secured a equity stakes in a number of companies; this portfolio is referred to as Fund Zero.

Current Fund Zero portfolio:

Acrede

Acrede is the new global vision in payroll. With years of experience in the global payroll arena (in fact our team invented the first true global payroll system); we have looked at the market, its good and bad points, and how the delivery of these services has evolved over the years
By bringing real value to global payroll with our years of experience, combined with technology most global suppliers are only just beginning to think about, Acrede really cares about you as a customer and your employees.

 


LimeandTonic - Stefan Cordiner

Lime & Tonic is a business that used the model of Ecosystem Economics™ in order to disrupt the retail and leisure market. Lime & Tonic provides affluent consumers with access to unique social activities and dining experiences in the world’s most dynamic cities, in the form of a social agenda.
It is an online “social concierge” system that fills users' (limited) free time with memorable dining experiences & unique activities. Lime & Tonic is increasingly becoming a dominant player in the £200bn activity (“things to do”) segment by cutting out the noise, and providing affluent users with vetted recommendations for their social agendas each week.



Medikidz - Dr Kim Chilman-Blair

Medikidz mission is to improve the quality of life of young patients through education, by becoming a trusted global brand for children’s health. Medikidz are building a multimedia health education system for children

 

Ariadne provides strategic and business development support to Medikidz
Ariadne’s CEO, Julie Meyer, joined the board in 2012

Oxygen Finance - Mark Hoffman

Oxygen Finance is an enabler for corporate and public sector organisations, unlocking income from their spend and transforming procurement and accounts payable functions into revenue generators. Oxygen Finance’s solution offers a service to manage the business to business payments network on an industrial scale, underpinned by non-intrusive technology

 

Ariadne secured investment for Oxygen Finance in 2013

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Exits

BeatthatQuote

BTQ was the UK’s fastest growing comparison site, which fought for lower prices and better rates for consumers to receive cheaper quotes. Founded in 2005, BeatThatQuote.com operated by searching the UK to find, compare and introduce customers to the cheapest financial services and products.
BeatThatQuote.com received around 2.5 million unique visitors per month in June 2008 and was acquired by Google in March 2011 for £37.7 million.

 

Monitise - Alastair Lukies

Monitise provide the technology and expertise to enable financial institutions and other service providers to offer mobile banking and payments services to their customers in both developed and developing territories

 

Ariadne advised Monitise on business development from 2004 to 2012
Ariadne also supported Monitise on capital raising during this period, from its private investor network

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GEO CAST

  • Multi-award winning service that is creating the world's most effective local advertising network
    • enables businesses to connect locally with customers
    • built around the world's only local voucher search application
  • Addresses a market need in local advertising by providing performance-based, transaction-oriented consumer advertising
  • Enables ROI-based advertising which delivers local businesses a means to increase footfall and yield management while giving consumers an easy way to save money and shop local
  • Continues to expand its broad distribution network for its vouchers
    • Partnership deals in place with Google Local, Ask Jeeves, Northern & Shell, The Independent, The Telegraph and others
    • Strategic partnership with largest provider of paper voucher services for mobile enablement
  • Enables mobile-format web micro-sites for global brands with focus on local store contact, offer and location data
  • Web-based platform, white label solution, iPhone app
Founder and CEO – Brad Liebmann
USP: Seamless integration of localised web content for on-the-go mobile interaction
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